Friday 7 August 2015

HSA 305 WK 8 Assignment 2: Competition, Marketing Mix, and Pricing

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For this assignment, use the same health care provider as in Assignment 1.
Write a four to six (4-6) page paper in which you:
  1. Determine the key characteristics of the users of the products and/or services of the health care provider you selected.
  2. Analyze the competitive environment of the health care provider you selected and recommend a course of action for strategic marketing success.

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